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October 15th, 2012 | By Kevin Cary
Home Care Marketing, Public Relations, Senior Living Marketing, Social MediaBulk Up Your Facebook Brand Page to Build Engagement
If your brand page hasn’t seized the numerous ways to engage potential customers on Facebook, it is missing a strong opportunity.

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October 8th, 2012 | By Meredith Holt
Economic Development Marketing, Home Care Marketing, Public Relations, Social Media3 Misconceptions That Lead to Social Media Failure
There are three common misconceptions businesses can have that destroy any potential success they could have with social media.

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May 4th, 2012 | By Meredith Holt
Economic Development Marketing, Public Relations, Social MediaAlternative Public Relations Strategies for B2B Companies
Many B2B companies may not benefit from traditional public relations strategies and social media efforts. Alternative public relations strategies are the key.

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February 2nd, 2012 | By Kevin Cary
Home Care Marketing, Senior Living Marketing, Social MediaHealth Care Social Media: Think Like a Boy Scout
To avoid health care social media controversy, think like a Boy Scout and “Be Prepared.”

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November 9th, 2011 | By Kevin Cary
Home Care Marketing, Social MediaGoogle Plus Now Has Brand Pages – Should Senior Care Join?
Google announced that it is launching brand pages for Google Plus, an exciting development for senior care companies who have been waiting on the announcement.

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October 25th, 2011 | By Kevin Cary
Home Care Marketing, Senior Living Marketing, Social MediaTwitter for Senior Care: Plant Your Feet Before You Tweet
Social media continues to gain at rapid rates, and the Twitter population gained more than 100 million people in 2010 alone.

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October 14th, 2011 | By Joe Recomendes
Social MediaWhy the New Facebook Timeline Would be Great for Healthcare
The new Facebook profile, dubbed the timeline, is a massive redesign to the Facebook Profile that could provide benefits to healthcare companies.

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September 1st, 2011 | By Joe Recomendes
Social MediaBlogger Outreach – 4 Tips for Success
Blogger outreach should be a key part of any digital marketing plan.

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August 20th, 2011 | By Kevin Cary
Home Care Marketing, Senior Living Marketing, Social MediaSenior Care Companies Should “Hangout” with Google+
Google+ is the search engine giant’s foray into social media, and could present an opportunity for senior care companies.

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August 17th, 2011 | By Kevin Cary
Home Care Marketing, Social MediaHome Care Executives: Why Social Media is the Right Choice
Home care executives should engage in social media themselves to better understand its impact.