For many agencies, the culmination of work for a client may be a brilliant ad campaign or a cutting-edge website or a successful media blitz. At Walker Marketing, we take the agency-client relationship one step further by offering sales consultation and training.
While strategic, well-executed advertising, public relations and interactive campaigns are essential to brand building and lead generation, your internal sales and customer relations teams ultimately determine whether a customer is won or lost. Therefore, we provide training at the ground level in order to increase your sales closure ratios.
We will work with you to evaluate and improve your existing sales processes, helping you implement a relationship-driven approach so that you not only capture customers but learn to maximize their value and keep them. Drawing on our expertise as marketers, we will give you and your sales team the tools you need to speak in terms that are relevant to your audience and that accurately portray the brand you have invested critical resources in building, ensuring that every encounter your customer has with your business reflects your core values and image.
The end result? A seamless sales continuum that maximizes the benefit of your marketing investment and produces a measurable impact on your bottom line.